A website serves as a medium of representation for yourself to the online world. Good design can lead to an effective way of promoting your business. It can serve as a representation of your true self whether it is a business or a blog and therefore Black in Design offers to help you make the right choice.

About Us

Black in Design is a blog dedicated to offering web designing services to its clients. Apart from helping you choose what is the right design for your website, we offer to help you understand how creative designing is helpful and how to choose between different design choices that are effectively going to help you out.

Latest Posts

SEO study: the structure of your blog highly impact your performance!

SEO study: the structure of your blog highly impact your performance!

A new study highlights the fact that blogs are usually not the best choices for positioning yourself high on page 1 of Google, primarily if you publish quality content.

WordPress would power one in three sites in the world.

The ease of installation and use of this CMS has made it the content management system of choice for many companies wishing to set up an online website. But even if WordPress allows many possibilities, many of them keep the blog format, also if it is not always adapted to their purpose. That is the observation made by Perficient Digital in its latest study, which looked at a panel of 100 blogs crawled entirely for the occasion.

First, Perficient Digital looks at the percentage of pages in these spaces that are blog posts. In 54% of cases, more than 30% of the pages are not blog posts. It can be pagination, comments, tags. But overall, content that is not very useful for indexing on search engines.

The depth of pages and the number of clicks matters.

SEO recommendations generally talk about a maximum depth of 5 clicks from home to get to the pages you want to see indexed on search engines. Beyond that, without external links, your pages will be invisible or almost invisible. On more than a million posts analyzed, less than 20% were 5 clicks or less from home when more than 30% were more than 20 clicks away.

By averaging the page depths of the various articles on the blogs, Perficient Digital indicates that 2/3 of the blogs examined have an average of more than 5.

The overall conclusion of the study highlights the wide gap between the structuring of sites, the types of content found on them, and their objectives. A vast majority of the articles concerned “evergreen” type content, in other words, cold, original, non-current, and intended to last over time.

The choice of a blog structure, therefore, makes no sense, because it reduces the weight of articles as time goes by, making them further from home and less accessible. If your objective is to create sustainable content to position yourself on Google, it is best to choose a content hub that is unique to you, whose structure you master and which will lower the page depth of the various articles that must remain visible over the long term. An essential element that you must think about before creating your site!

Dark Web : An Introduction

Dark Web : An Introduction

Imagine an iceberg. The visible part, already humongous, is the web, the “web surface” or “world wide web,” the one you use in particular by going through Google or any other popular search engines. The rest, much more extensive but immersed in darker and darker waters as we sink, is the deep web and the dark web.

What is the dark web?

Also known as darknet, the dark web is a parallel Internet. Its content is not accessible via conventional search engines such as Google, Bing, DuckDuckGo, etc.

The dark web does not work with a central server but thanks to peer-to-peer (P2P) networks with hidden IP addresses, which allow several computers to communicate directly with each other.

Networks (Tor, I2P or Freelance) are organized into nodes, successive encrypted layers, like an onion, to make it almost impossible to track Internet users. And communication data flows randomly through these nodes located around the world.

Additional tools allow the user’s IP address and geolocation data to be changed regularly, always to preserve the user’s anonymity.

Is there a difference between dark web and deep web?

Often confused, dark web and deep web do not mean precisely the same thing. The deep web remains a mystery for many, even though it gathers about 95% of the Internet’s content.

The deep web includes unindexed content or content that requires a significant number of clicks to access it. These are invisible pages because they are not very interesting and remain very far away in the search results. But it may also be a choice of some content owners not to reference them on search engines. Thus, to access their pages, you must first know the URL and/or access them with a password.

Thus, if we can consider that deep web includes darknet, the two terms are not synonymous.

How to access the dark web?

There is nothing illegal about sailing on the dark waters of the darknet unless you want to buy humans or illegal drugs.

Tor allows you to browse the referenced web anonymously, but also to access.onion sites. You will need to use a version of Firefox configured for Tor, Tor Browser or Tails. But it is also possible to access the dark web via I2P (Invisible Internet Project) and Freenet.

Once the tools are mastered, all that remains is to access sites visible only on the dark web, and this is probably the most challenging part. Because as mentioned earlier, they are hidden. You must therefore either know the URLs in advance, consult collaborative directories or specific search engines.

Dark web users have different profiles. There are those who do not want to make their data accessible to Gafa (Google, Facebook, Twitter, Amazon, …). It is also used professionally by criminals and offenders, political dissidents, whistleblowers (such as Edward Snowden) to communicate with the media, investigative journalists (The New Yorker or The Guardian have created a SecureDrop on Tor to communicate with whistleblowers and receive documents) and investigators, of course.

Discover Vapid, a CMS for integrators

Discover Vapid, a CMS for integrators

Today, we propose you to discover a CMS different from any other and aimed at integrators, meet Vapid! 

Vapid, a CMS for integrators

Vapid is a very simple CMS that has the particularity of working backward: instead of creating new fields in the administration and then dynamizing the templates, the dashboard is built only around the fields you need.

This way, you can manage a complete administration to accurately manage any showcase site without having to leave your HTML and CSS files, the dream of any integrator.

In addition to this functionality, Vapid offers all the most modern features we can expect: liver loading (for active and HTML, but also for data entered into the database), the creation of miniaturized files for CSS and JS, the start of production in a straightforward operation.

Generate control panel from templates

Since this is the remarkable originality of Vapid, we will focus a little more on it.

The way it works in practice is effortless: imagine we are integrating a page of content, and we need a block of dynamic HTML content. Instead of going into the configuration of our theme, we insert the following lines into our HTML

    <p>{{intro type=html editor=markdown required=false}}</p>

From there, our control panel will manage by itself an “intro” field in the administration of our content page, with a rebate editor.

Finally, your client is not a Markdown fan and would you prefer a WYSIWYG editor? Change the HTML as follow:

    <p>{{intro type=html editor=wysiwyg required=false}}</p>

once on the board, a small message in the top right corner tells you that the files have changed and you need to regenerate the board, and a click later your board displays a WYSIWYG.

Installation and use

Installing Vapid and creating your first project is not particularly complicated, but a small error creating the command line tool can cause some problems.

First, let’s start with the base proposed by the documentation:

npm install -g vapid-cli
new path/to/project/folder


Now that we are here don’t enter the line proposed by the console, and don’t follow the documentation, since this would result in a bad installation of some Javascript resources for your project (jQuery among others) which prevents the dashboard from working correctly (especially at the WYSIWYG level).

Do the following:

cd path/to/project/folder
npm install
vapid start.

After the installation of about a minute and a few lines, your project begins, and you can find your site at http://localhost:3000/

The self-generated control panel is accessible at http://localhost:3000/dashboard.

Remember to visit the control panel once to create the administrator account!

To go further, create your types of tags and others, I will redirect you to the documentation.


Some minor criticisms

Despite its extreme simplicity, Vapid cannot be a static site generator natively, and I find it unfortunate. Because of this, we are forced to host it in support that allows us to run both js nodes and SQLite.

I hope this point can evolve over time and that the tool will ultimately propose a way to generate your HTML/CSS/JS files.



Vapid is undoubtedly the most exciting CMS project I have seen in a long time (since Grave in fact), and I see myself integrating it into our product range. Of course, the tool is in beta and lacks some small features that are important to me, but Vapid is also open source, and nothing prevents me from adding them myself.

To conclude, I advise all those who are not CLI-refractory to the last degree to try it, and others to wait for the release of a desktop version. I’m sure Vapid will be a tool we can trust in the future.

Choosing The Best WordPress Web Hosting Firm For Your Online Business

Choosing The Best WordPress Web Hosting Firm For Your Online Business

With so many different companies offering dozens of different types of web hosting packages in the marketplace, it can sometimes be difficult to know what the best hosting solution for your website is. A hosting package that is perfect for one online business may be totally unsuitable for your own business.

If you are on a budget, there are a few different ways you can save money on hosting. To begin with, you can opt for packages that offer less disk space and monthly bandwidth allowances. However, keep in mind that if you go over the monthly bandwidth allowance, your website could be taken offline until the next month begins. Many businesses underestimate how much bandwidth they need to cope with large amounts of traffic.

a web serverYour website might not get much traffic on an average day, but if you start a social media campaign advertising your site, a large number of visitors may all attempt to visit your website in a short space of time. This increased short-term spike in traffic can use a lot of data and cause you to exceed your host’s monthly bandwidth limits. If you don’t want to have to worry about exceeding those limits, you should consider paying a bit more and opting for an unmetered bandwidth WordPress hosting package.

Remember, having access to a large amount of disk space on your web host may only be necessary if your site contains lots of media files, such as audio clips and video files. Opting for a large amount of storage space can increase the monthly cost of your web hosting quite substantially, so make sure you really need any extra space you are paying for. Many small business websites require less than 500MB of disk space.

A top tip for a business website that wants to display a lot of video content to their visitors is to upload the videos to YouTube and use HTML embed tags to integrate the videos seamlessly into the site. By doing this, a website owner can save a fortune on bandwidth and data storage costs. At the moment, YouTube does not charge users to upload video content to its platform. If you are looking for a quality web hosting, read this blog https://opportunites-digitales.tumblr.com/

Keep in mind that the cheapest web hosting company is not always the best. Many low-cost companies limit the facilities and web technology, such as SSL certificates, WordPress, PHP and MySQL databases, their clients have access to. What’s more, some cheap web hosts may not have the best security and privacy tools in place. The last thing you want is for your website to be hacked, so choosing a secure web host is very important, even if it costs you more money.

If you are not sure whether a particular web host is a good choice for your business, you should consider asking the host’s current clients about their experiences. In addition, many web hosting companies offer free trial periods that provide prospective clients with a great way to explore the hosting interface, features, and control panel without spending any money. If in doubt, start a live chat with a company’s online support to discuss your business’s needs.

Where does HTML5 stands in 2018?

Where does HTML5 stands in 2018?

Evolution or revolution? Started in 2004, HTML5 standardization is far from complete and expectations are numerous in terms of both Web use and development. Complete file in 5 parts.

A short history and promises of a significant evolution of the World Wide Web

More than 10 years after the publication of the HTML4 standard, its successor HTML5 promises to revolutionize our use of the Web. Retrospective and tour of expectations with Tristan Nitot, president of Mozilla Europe and Daniel Glazman, co-chairman of the CSS working group at W3C.
Read the article (part 1)

A new door for rich applications on the Web

Less use of images, uniform display on all browsers, rich applications (RIA) without third-party plugins… HTML5 promises developers a lot, but the wait may not be where we imagine it.
Read the article (part 2)

New tools for semantics and SEO

By adding new tags and a new metadata format, HTML5 intends to improve its approach to semantics, a new axis for SEO development. Explanations with Matthieu Bué, Web project manager, and developer David Larlet.
Read the article (part 3)

The Flash replacement on the video?

For several months, the end of Flash on the video field has been regularly sounded with the arrival of HTML5. Questions to Olivier Poitrey, co-founder of Dailymotion, to unravel the true from the false.
Read the article (part 4)

Can HTML5 keep its promises?

While the new standard is beginning to make its way into browsers and websites, the dangers of its standardization and broad adoption remain very real.
Read the article (part 5)

Layoutit! Create your CSS web grids and Bootstrap templates online

Layoutit! Create your CSS web grids and Bootstrap templates online

We end the week with not one, but two new practical tools that can help you in the design of your projects by quickly creating your web grids and Bootstrap templates for your integrations. Discover Layoutit now!

Design your CSS web grids and Bootstrap templates online

css made easyLayoutit! is a practical and straightforward tool as we like them with an interface that allows managing in a fun way your web grids for your web designs. It is free and available directly online, which will allow you to easily add it to your toolbox. Currently Layoutit offers two tools, the first one concerns the creation of Bootstrap templates and the new one allows you to create CSS grids according to your needs.

Create your Bootstrap 4 interfaces in a few clicks

The first tool is very easy to learn and offers a fun interface where you can arrange the modules you need for your web structure. Layoutit! is based on the components proposed by Bootstrap, which leaves a wide variety of elements that can integrate your web design. You can then save your project or export the HTML, CSS or LESS and Js code directly. A tool that can save you a significant amount of time for setting up your pages and structures in web design.

Design your CSS grids according to your web designs

The design of CSS grids can quickly become quite complicated if you start from scratch, which is why Layoutit! offers you a new tool that will save you time and allow you to see the result directly. Once again we find a simple and efficient interface that lets you manage the number of columns, rows and the size of boxes you need.

Just like the first tool, you have to retrieve the code generated and then continue the integration of your project with a structure already in place.

The best productivity applications for your Mac

The best productivity applications for your Mac

A Mac can be useful if you want to boost your productivity, but you have to have the right applications. Here they are!


BusyCal is similar to the old iCal interface, but actually, adds a ton of new features. BusyCal has better sharing options, improved todo functionality and much more.


Currently, the management of synchronized cloud tasks is up to date, and this excellent tool has fully understood and exploited it at 100% while offering advanced collaboration parameters. On top of that, it’s completely free!

If you’re looking for even more power and versatility, check out the Wunderkit beta. Wunderkit builds on the success and model of Wunderlist and adds a ton of great functionality for project management and collaboration.


This web app/service is simply incredible. Long before the current trend of the cloud, Evernote was brilliantly invented to create, store and edit all the digital clutter that you need to remember, from any computer or Smartphone. If you have never used Evernote, stop everything and go sign up.

It’s so good, and it’s free!

Clean my mac 3

the world most easy to use mac maintenance tool

For a computer running at optimum speed. CleanMyMac is the best cleaning software on Mac. Find a comprehensive test of Clean My Mac 3 here.


As the name suggests, this software isolates you from the various windows opened on your computer so that your attention focuses on your primary task.

The background can be more or less masked by different effects, such as blurring or desaturation.

Hope you’ll like my selection here!

Things to Consider When Creating a Logo Design

Things to Consider When Creating a Logo Design

When building your company and brand, there are many different tasks you must complete. One of these is to build a logo design for your business. You will use this on your correspondence, products and marketing materials. When creating your design, you must take each of the followings into consideration.

Relates to Your Company

A mistake that many people make is to concentrate solely on creating a design that is visually appealing. Although this is important, you must also make sure that the logo is relevant to your company. It will help people to remember your logo and relate it to the products or services that you offer and to the name of your company.

An Eye-Catching Design

Creating an eye-catching design will make people take notice of your company. It is what will attract people’s attention and make them look at your marketing materials. To make your logo visually appealing, you need to think about each of the separate elements, such as graphics, text and colour scheme.

Brand and Image

graphic design can greatly help your businessYour choice of logo is one of the most important elements of creating a brand image for your company. It is often the first thing that people will notice, so it is essential that you get it right. You need to think about your target market, your products or services and the overall image you are trying to create.

For example, if you are offering regular services, then you need your logo to give the impression that you are a modern and professional company. On the other hand, if you are selling novelty items that will appeal to a young target market, then you need to create the impression that your company is fun and funky.

Be Unique

If you want to stand out from the crowd and your direct competition, then your choice of logo design is one of the best ways to achieve this. It is also important is not too similar to another company’s to avoid confusion.


Before finalising your design, think about the different ways in which you will use the logo. Very few companies only add a logo to their letterheads. If you are planning to use it on a wide range of marketing materials and products, then it is important that the logo will look great no matter where it is positioned or what you are using it on.

Hiring a Professional

Unless you have advanced graphic design skills, it is worth considering hiring a professional to create your logo design. Someone who has experience in this field will produce much more professional results and make sure your logo design meets all your criteria. Although this will cost more than doing the job yourself, it is a worthwhile expense.

Considering each of these points when creating your logo design will help you to achieve the best results possible. You will then have a logo that represents your company image in the way you want, is instantly recognisable, looks professional, is attention grabbing and can be used in a variety of ways.

Find more here by hiring a local Western Australian professional designer www.webwizards.com.au/services/logos-and-branding/logo-designer/

How Your Web Design Should Help You On Your Online Business?

How Your Web Design Should Help You On Your Online Business?

Every day we come across many websites that are representing a very important business yet not enough emphasis has been laid down in the web design and therefore they just look unattractive. It can be emphasized enough that in the current world of today, people, readers, customers do tend to judge a business by their website design.

Your web design is a significant factor for your business it can lead to new customer generation while also helping you generate revenue as an online business. In the current world, people tend to do most of their shopping while sitting in the luxury of their homes and buying online. So it is very important to understand that your web design is sort of serving as a customer representative for your business and its appeal is going to attract more customers.

So a good web design is going to help you get more credibility for your business. People tend to relate the amount of effort you have put into design your website with the amount of seriousness you are showing for your business. And in order to be successful, a good web design will help you make look professional and more meaningful.

The second most important factor of having a good web design is going to be how it will help you save money on other kinds of advertising. If you have spent good money on designing the website for your business – it is automatically going to serve as a representation of your business.

People do not like to be confused when they are looking at a website design. So if you have a good web design, it will help you in keeping your customer and clients informed. They would know where to look for what kind of information.

A good website design can also be helpful in displaying of some of your works, no matter the medium and as technology has now made it very easy for the internet to be accessed through your handheld devices and mobiles, a good web design will make it easily accessible on any platform.

As a customer, you are looking to buy something that is important and you are looking to do that in the easiest way possible. Similarly, a good website design is able to take care of this problem as it’s supposed to be user-friendly and leaves a good impression. So when the customer is leaving happily, it will automatically promote your business not only in the sense that the same customer will return again but also that the customer will tell around about how good their visit to your business website was and this will attract more business revenue.

These are just some of the benefits that can be achieved if important is given to a good web design. Some of the best and major online businesses have very good web templates that are serving as a major input into the success of these businesses as they have focused not only providing their clients but also attracting them.

Creative Web Design

Creative Web Design

We are all aware that a website is a representation of your company, your business or any other kind of entity. And some of the best websites have been put together creatively in order to display to the readers what you are trying to portray. Not enough emphasis can be laid off the fact that if your web design is not creative and not appealing to the reader/viewer, the point of having a website is not being fulfilled altogether. So what do you mean when you talk about having a creative web design.

Creativity is not something that easily comes to everybody. Some people have an easier job understanding how to deliver their message creatively while some have always had this struggle and the mere concept has escaped them despite many attempts. As we all know that human beings have a very short attention span and if something is not appealing to the eye at first glance, they might not turn back and look at it again.

A similar concept can be followed to create a web design that is appealing to the reader and is able to make the viewer stay for a longer while. This concept of creativity is very important when it comes to web design. For a website to be appealing to be appealing to the visitor, the design has to follow the concept of simplicity and yet being truthful to the true identity it is trying to represent.

From the name of your website to the design, you are using to display off your entity to the online world. Everything needs to be in relation with each other in order to carry out a significantly important message that will make the reader stay attracted to the website. As a designer, getting creative is going to be very important as it will be directly proportional to the amount of success you are going to be able to achieve.

But is it this easy to simply keep everything in relation and achieve creativity. Well to answer, no. Creativity is not something that can be characterized as it is believed to be a cognitive concept that evolves with the way a designer is thinking. However, it can be said a creative web design is something that is displaying the exact message in a simple manner while yet being appealing at the same time.

For Design Purpose Only

For Design Purpose Only

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Selecting the Right Web Design for Your Website

Selecting the Right Web Design for Your Website

Web design plays a vital role in the success of your business website. A good web design will help your display exactly what you want to put out there and that too in the best possible manner that is going to be beneficial. But how do you decide what kind of a template do you want to follow? You may have tried looking at a variety of templates but are unable to decide what template to choose and are unable to figure out what is right for your business. However, there is no need to worry, comprised below are a few of the significant key points you might want to follow when you are deciding a web design for your website.

The very first thing you want to look at is whether you want a full-width website or a boxed width website. A full-width website means that the background image you are going to choosing is going to be displayed at the full width of your computer screen making it seem that your content has not boundaries. Whereas, boxed width means that your content is going to be in the center with a significant frame at the right and left-hand side thus making it seem boxed.

The full-width design is very popular among website designs which have a very high content of graphics. The benefit of having such a design is that it allows for more buttons to be included in the menu. However, as the background images adjust to the size of the screen, therefore the positioning of the content may change with the screen size and this might be annoying to some people.

On the other hand, traditionally followed design is the boxed width design. As the positioning is fixed to the center, the content will relatively stay in the same position for all screen sizes and across all platforms.

The second thing you might want to consider while choosing a web design for your website should be what type of a header design do you want. A header plays a vital role as it is genuinely the first thing a visitor notices. So it can be said that choosing a header is a strategic decision in comparison to being a design decision. There are various options that you can consider while you choose a header. You can either have a static header image, you can have a static content header, you can have a video header. Choosing depends upon the kind of message you want to send and the kind of website you want to have.

The third most important thing to consider in a web design is the type of menu do you want. You have to focus on keeping your menu bar simple. It’s positioning is also very important. The important of a menu can be drawn from the fact that in most cases it contains the logo of your website along with it. You can have the menu on the top, a menu on the side or at the bottom of the page. These three elements are essential to your web design and should be your focus of attention while deciding a web design.